Practical guide for trades
What Should a Trade Business Send Its Social Media Manager?
A good monthly process should take minutes, not create another weekly admin job. Send one organised batch containing the evidence needed to write accurately.
Recent project photographs
Include original files, the service completed, approximate location and what made the job noteworthy.
Customer feedback
Send the exact review, where it appeared and confirmation that it can be reused.
Priority services
State which work you most want to sell during the coming month.
Business updates
Include availability, accreditations, team changes, seasonal advice and genuine offers.
Answers to common questions
Voice notes are fine. Explain the questions customers repeatedly ask and how you normally answer them.
Approvals and restrictions
Identify customers, addresses, faces, vehicles or commercially sensitive information that must not appear.